Dana Coester

West Virginia University


Dana Coester is an assistant professor in the Perley Isaac Reed School of Journalism’s advertising program. Most recently, Coester served as the assistant vice president for branding and creative direction with WVU’s University Relations division, where she helped direct several award-winning interactive campaigns.

Prior to this, Coester was a faculty member at the P.I. Reed School of Journalism, where she designed and helped create the award-winning multimedia website, “Starting Over: Loss and Renewal in Katrina’s Aftermath.”

Coester brings to the classroom more than 15 years of experience in magazine publishing and communications design. She is a former art director and contributor with Time Inc. Her work examines the future of storytelling with special interests in creative direction, visual narrative, multimedia, audience building, the new economics of publishing, and all things experimental in media co-creation.

Coester earned her master’s degree in journalism from the University of Missouri-Columbia in 1993.

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